Jenna Willis Coaching Redesign

Jenna Willis Online Coaching is a site I designed and developed at Lenus for a celebrity fitness coach in our West Coast market. The brief was exclusivity: the client wanted a site that felt distinguishable from any other coach's build, on our team or elsewhere. The color palette and photography art direction came from the brand marketing specialist, delivered to me through the client, and I built the site's design and development around those assets. I created custom GSAP interactions and components to give the site a bespoke, high-end feel, while keeping a strong sales funnel underneath it.

Project Nature

Client

Client

Jenna Willis

Year

2026

Tools used

Film, kit, stills

Built on

Elementor